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Sunday, September 16, 2012

Catskill Farms, by the numbers

Founded - 2002
First Home Sold - 2004
Homes Sold 2002-2006 - 12
Homes sold since 2006 - 90
Average size of current home sold - 1500 sq ft
Number of homes sold in Sullivan County - 93
Number of homes sold in Ulster County - 7 (only started selling this year)
Dollars invested in Sullivan County - $34,000,000
Highest priced home built - $2,000,000
Lowest priced home sold - $165,000
Average price - $355k
Average lot size - 6 acres
Average time to build a house - 5 months, end to end
Amount spent on Google Pay per click since campaign inception - $251,000
Number of Google Impressions, all-time - 55,000,000
Number of Google click-thrus, all-time - 174,000
Amount spent in New York Magazine since campaign inception - $195,000
Amount spent in real estate commissions since 2007 - $85,000
Website visits per month - 13,000
Website page views per month - 50,000
Average time on site - 3 minutes
Blog readers - 3600 per month
Facebook Likes - 535
Employees - 7
Amount spent locally per month in labor, materials, good and services - $550,000
Number of typewriters in my collection - 36

And Lucas' new beach towel.


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